The fastest way to kill a service business is to compete on price. The second fastest is to price by gut feel. Pricing should be a system you can defend, repeat, and adjust.
Start with cost plus margin, not market
Your floor isn't what the market charges — it's what the job costs you, plus the margin you need to stay in business. Market price tells you whether you can sell at that floor; it doesn't set it.
Charge for value, not time
Customers don't buy hours. They buy outcomes. A clean yard. A working system. A finished job. Price the outcome, then make sure your time inside that outcome is profitable.
Make it easy to say yes
Two or three clean tiers usually closes more than one custom number. Customers want to choose, not negotiate.
Get systems like these for your business
OCS builds websites and CRMs designed around how service businesses actually work.
Book a Call